Chayan Consultants Pvt. Ltd.

Training Modules > Introduction To Market Research
Introduction To Market Research
What (Introduction) ? This course is designed to introduce research to the non- specialist manager who needs to research may be used to enhance company performance in its market

For Whom ? Management Trainees, executives , managers related to mkting field.
Why this program ?
Here the employees will learn to :-
  • Understand the types of market research available & respective uses
  • Define clearly market research needs
  • Plan how to satisfy their needs cost effectively.
  • Manage market research effort including consultants
  • Interpret market research results and use them in the company.
Where /When ? As per the need of the client, At the venue of client.

How ? Through activities /games / role plays /stories /incidents

Duration : Half day, Full day, Two days program